Integrating Marketo and SugarCRM
Connectors allow SugarCRM to sync with many third-party applications. With NEPO Systems's SugarCRM Marketo connector, SugarCRM 6.3 or newer required, data can be passed bi-directionally back and forth between the two platforms.
What does it do?
NEPO Systems's SugarCRM Marketo connector offers real-time, bi-directional synchronization of Marketo data with Sugar Leads and Contacts (and a uni-directional sync with Opportunities). With this bi-directional synchronization, both SugarCRM (Lead and Contact records) and Marketo (Leads), maintain real-time visibility of data. This seamless integration allows for effective distribution and management of Leads (and Contacts) throughout the marketing and sales lifecycle while ensuring the integrity and quality of the data as the activity continually evolves.
Why it’s a truly integrated application
Designed specifically to work with the existing Sugar framework, this integration not only provides you access to Marketo data, it captures and stores the information directly in the Sugar database. Why is that important? This allows you to continue to leverage all the great features of Sugar including Reporting and Workflows, giving you the same functionality you’ve come to expect from your Sugar system.
Easy to install
The connector was created as a pluggable module that can be loaded using the Module Loader feature of SugarCRM and configured through the Cloud Connector settings available within SugarCRM.
The best part about this integration? It’s 100% upgrade safe.
Check out the video below to see it in action: